Noom Taps Rachel Mahoney As Chief Brand Officer Amid GLP-1 Expansion
Digital health and wellness platform Noom has appointed a new chief brand officer (CBO) in Rachel Mahoney as it jumps into the off-label weight loss drug market. Mahoney was most recently chief marketing officer (CMO) at Shutterstock. She will now be the architect of Noom's brand strategy as it continues to add anti-obesity drug offerings...
Digital health and wellness platform Noom has appointed a new chief brand officer (CBO) in Rachel Mahoney as it jumps into the off-label weight loss drug market. Mahoney was most recently chief marketing officer (CMO) at Shutterstock. She will now be the architect of Noom's brand strategy as it continues to add anti-obesity drug offerings...
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