Mischief, FCB and VaynerMedia Execs on Staying Relevant
The world of advertising is never straightforward, with agencies following societal and tech trends to stay relevant and steer clients in the directions their customers are taking. And as the rate of change has steadily increased--helped along by technology--agencies have had to keep up to survive. With generative AI as the latest major disruption in...
The world of advertising is never straightforward, with agencies following societal and tech trends to stay relevant and steer clients in the directions their customers are taking. And as the rate of change has steadily increased--helped along by technology--agencies have had to keep up to survive. With generative AI as the latest major disruption in...
