For Kellanova and Shipt, DEI Isn’t Just Nonnegotiable, It’s a Growth Driver
Household brands including Lowe's and Molson-Coors have dialed back on diversity, equity, and inclusion (DEI) initiatives in recent months, but Kellanova and Shipt are not backing away. In fact, they both see diversity as a growth driver. Speaking on a panel with marketing leaders from both brands during the inaugural Blackweek conference in New York...
Household brands including Lowe's and Molson-Coors have dialed back on diversity, equity, and inclusion (DEI) initiatives in recent months, but Kellanova and Shipt are not backing away. In fact, they both see diversity as a growth driver. Speaking on a panel with marketing leaders from both brands during the inaugural Blackweek conference in New York...
