Toys 'R' Us tells its creation story using AI

The retailer says that the one-minute brand film, made using Open AI's text-to-video tool Sora, is the "story of a dream come true," but viewers might think it's a fever dream.

Toys 'R' Us tells its creation story using AI
The retailer says that the one-minute brand film, made using Open AI's text-to-video tool Sora, is the "story of a dream come true," but viewers might think it's a fever dream.