Top TikTok Hashtags and Where to Find More

Brands are keen on maximizing the benefits of their TikTok accounts. That said, harnessing the power of the top TikTok hashtags can significantly bolster their reach. With an astonishing user base of over 1 billion users spread across 154 countries, TikTok is not just one of the world’s most popular social media platforms. It has evolved into a fiercely competitive arena where influencers and brands can earn a substantial revenue. Leveraging top TikTok hashtags can be a game-changer in this vibrant market.

What are TikTok Hashtags?

Hashtags are designed to help categorize content on social media. TikTok’s algorithm uses hashtags to locate and label content. That way, users are shown videos that interest them, and they can search for desired topics. Plus, since TikTok hashtags are clickable, users can focus on content in a specific category.

Why TikTok Hashtags Are So Important

Hashtags play an important role in TikTok by helping users expand their reach. Without the right hashtags, content won’t garner its deserved attention. Likewise, brands should learn how to put a link in your bio to add credibility to their TikTok profile.

TikTok hashtags are important for the following reasons:

• Bring users to content: TikTok hashtags help the platform’s algorithm decide who will find certain content most interesting.
• Build a strong community: Users follow popular hashtags they find interesting. As a result, hashtags bring together people with similar passions.
• Leverage popular trends: Staying on top of trending topics helps brands succeed on TikTok. Hashtags help them watch for trending topics they can emulate.
• Evaluate competition: Monitoring the kind of content competitors publish helps brands succeed on TikTok. With hashtags, analyzing competition is easier.
• Keep things simple: TikTok is all about keeping things simple. Hashtags communicate a message without providing too much detail.

Understanding Hashtag Analytics

Understanding hashtag analytics is crucial for optimizing your TikTok strategy. Analytics provide insights into the performance of your hashtags, such as the number of views, engagement rate, and demographics of the audience reached.

By analyzing these metrics, you can identify which hashtags are most effective in increasing your content’s visibility and engaging your target audience.

Tools for Tracking Hashtag Analytics

There are various tools available for tracking hashtag analytics on TikTok. These tools offer features like hashtag tracking, performance analysis, and comparative metrics.

By utilizing these tools, brands can gain a deeper understanding of their hashtag strategy’s effectiveness and make data-driven decisions to improve their content’s reach and engagement.

The video “Use These NEW Hashtags To Go VIRAL on TikTok in 2023 FAST (UPDATED TIKTOK HASHTAG STRATEGY)” by Robert Benjamin, a well-recognized TikTok expert with thousands of followers on YouTube, is a valuable companion to the article “Top TikTok Hashtags and Where to Find More.”

The article introduces you to popular hashtags and where to discover more, while Benjamin’s video provides practical strategies on how to apply these hashtags effectively to gain more views and followers on TikTok. By pairing the article’s knowledge with the video’s insights, you not only get to know the best TikTok hashtags but also learn how to use them to expand your online presence and potentially go viral.

How to Use Hashtags on TikTok

To get the most out of TikTok, businesses need to start using hashtags ASAP. Here’s a simple table that shows different ways to use hashtags on TikTok and why they’re important. You can give it a quick once over before delving deep into the details of the list in this section.

Adding hashtags to your TikTok content might sound like a simple task involving nothing more than typing a phrase and adding the proper symbol. However, brands need a clear strategy to use hashtags most efficiently.

The following tips can help small business owners effectively use hashtags on TikTok:

• Find the most relevant hashtags: No matter the business niche, brands can choose from multiple popular TikTok hashtags. Thus, it’s important to find the most relevant options.
• Build a strong TikTok hashtag strategy: TikTok helps small business owners boost their marketing efforts, so it’s important to have a solid hashtag strategy in place.
• Create custom hashtags: By creating a branded hashtag that’s unique to a business, brands can stand apart in the mass of shared content. While a custom hashtag might require more effort to encourage engagement, it can help differentiate a brand from its competition.
• Understand target audience: Which hashtags are most popular with your target audience, and how are users using those TikTok hashtags? By answering these and similar questions, small business owners can gain a better understanding of how their audience uses hashtags on the app.
• Check out the competition: Every competitor is vying for the same audience’s attention as most any brand, which makes it essential to monitor their activity. Brands shouldn’t necessarily copy competitors’ hashtags, but they can use them as inspiration.
• Keep things simple: It might seem like a clever hashtag will attract an audience, but it also can be too complicated to remember. Remember to create memorable hashtags that are short, simple and easy to use.

Creating Hashtag Campaigns

Creating a successful hashtag campaign on TikTok involves more than just selecting popular hashtags. It requires a strategic approach where the chosen hashtags align with your brand identity and campaign goals.

A well-crafted hashtag campaign can significantly enhance visibility and engagement, encouraging user-generated content and viral potential.

Designing a Hashtag Challenge

Designing a hashtag challenge is a popular strategy to engage the TikTok community. Challenges should be fun, easy to participate in, and align with your brand message. When creating a challenge, think about how it can encourage creativity and sharing, increasing the likelihood of trending on the platform.

Tips for Maximizing Engagement in Hashtag Campaigns

To maximize engagement in your hashtag campaigns, focus on creativity and relevance. Encourage participation by making challenges relatable and enjoyable. Engage with participants by liking, commenting, and sharing their content. This not only boosts your campaign’s visibility but also fosters a sense of community and brand loyalty.

Integrating Hashtags with Overall Marketing Strategy

Integrating hashtags with your overall marketing strategy ensures a cohesive and unified brand message. Hashtags should complement other marketing efforts, such as promotions, events, or product launches. A well-integrated approach ensures that your TikTok campaigns contribute to your broader marketing objectives.

Aligning Hashtags with Brand Goals

Aligning your TikTok hashtags with your brand goals is crucial for a cohesive marketing strategy. Consider what you want to achieve – whether it’s increasing brand awareness, launching a new product, or driving traffic to your website. Choose hashtags that reflect these goals and resonate with your target audience.

Cross-Promotion with Other Social Platforms

Cross-promoting your TikTok content with hashtags on other social platforms can amplify your reach and engagement. Share your TikTok videos on platforms like Instagram, Twitter, and Facebook, using platform-specific hashtags to attract a wider audience. This strategy can help in tapping into different demographics and boosting your overall social media presence.

Navigating Changing Trends and Hashtag Evolution

The world of social media is dynamic, with trends and popular hashtags constantly evolving. To stay ahead, regularly monitor TikTok trends and adapt your hashtag strategy accordingly. Be ready to pivot and experiment with new hashtags that align with emerging trends and audience preferences.

Top 100 Hashtags for TikTok in 2022

What are the most popular TikTok hashtags in the fall of 2022? Some hashtags will gain popularity seasonally while others will remain trending topics almost any time. Still more hashtags will trend for a brief moment, but still serve as inspiration for brands seeking success tagging their TikTok videos.

The following top 100 hashtags currently are trending on TikTok:

1. #hoco
2. #Homecoming
3. #mw2
4. #sunday
5. #hurricane
6. #dahmer
7. #modernwarware2
8. #hoco2022
9. #cameraroll
10. #mw2beta
11. #jeffreydahmer
12. #saturdaynight
13. #periodahhperioduhh
14. #hoco22
15. #nationaldaughtersday
16. #ufo
17. #evanpeters
18. #rihanna
19. #bills
20. #sleepover
21. #beta
22. #dolphins
23. #wildwood
24. #jefferydahmer
25. #miamiboyschoir
26. #buffalobills
27. #superbowl
28. #miamidolphins
29. #h20i
30. #yesorno
31. #onethingaboutme
32. #happysunday
33. #splatfest
34. #littleme
35. #cyberpunk
36. #cyberpunk2077
37. #h2oi
38. #homecoming2022
39. #hocodress
40. #dhmis
41. #explainingmycameraroll
42. #ian
43. #cyberpunkedgerunners
44. #hocoweek
45. #dahmernetflix
46. #libra
47. #newmoon
48. #widgetable
49. #youngerself
50. #spacex
51. #donthugmeimscared
52. #goodkneeschallenge
53. #camerarolldump
54. #???????7
55. #laliber
56. #vols
57. #iranprotests2022
58. #hurricaneseason
59. #govols
60. #chrislovespepsi
61. #sundayreset
62. #sundaymorning
63. #dahmerwasamonster
64. #metalfamily
65. #netflixseries
66. #enolaholmes
67. #jjmaybank
68. #uzi
69. #oktoberfest
70. #domingo
71. #thinhhanh
72. #obx3
73. #sundaydinner
74. #serialkiller
75. #stunning
76. #roshhashanah
77. #rocket
78. #allegiantstadium
79. #goodknees
80. #pumpkinpatch
81. #wildwoodnj
82. #swipeonbeat
83. #modernwarfaretips
84. #garba
85. #badbunnylasvegas
86. #takeover
87. #texastech
88. #teamgrub
89. #halloweenends
90. #codmw2
91. #edgerunners
92. #faceswap
93. #dumbdumb
94. #freeiran
95. #jackchambers
96. #applepicking
97. #week3
98. #gbo
99. #tropicalstorm
100. #teamgear

How to Find the Best TikTok Hashtags

Because hashtags are so important to achieving TikTok success, it’s vital that brands find the best ones to use in their campaigns. The following tips will help small business owners seeking the best TikTok hashtags:

• Observe user behavior: By studying TikTok users’ hashtag habits, brands can gain a better understanding of popular hashtags to inspire their own.
• Study competition: Brands can also gain inspiration for hashtags by studying the competition. What content hashtags do most of your competitors successfully use?
• Check influencers: Observing which hashtags are popularized by influencers in your niche is another effective strategy. Brands might even collaborate with these influencers to broaden their audiences. Find out how to duet someone on TikTok to take full advantage of collaboration opportunities.

How to Search for Trending TikTok Hashtags

TikTok’s Trend Discovery option serves as a valuable resource for small business owners aiming to leverage the best-trending hashtags. The feature presents a unique opportunity to observe and learn from current trends that are captivating the app’s vast global audience.

This function is not merely a static list but a dynamic, visual display of content that provides an insightful glimpse into what resonates with the TikTok community.

Through the previews of videos tagged with these trending hashtags, businesses gain insights into the types of content that are attracting attention and engagement. It’s a chance to explore the latest trends, understand the platform’s fast-paced, ever-changing landscape, and extract key learnings for your own content strategy.

It can offer inspiration for how to creatively incorporate these trending hashtags into your own posts, boosting visibility and engagement. Remember, the TikTok algorithm values relevance and authenticity, so it’s not just about using popular hashtags but finding ways to make them work seamlessly with your unique content.

Keeping Up with Trending Hashtags

Keeping up with trending hashtags on TikTok is vital for staying relevant and visible. Regularly check TikTok’s trending page, follow popular creators in your niche, and monitor what content is gaining traction.

Adapting your content to include trending hashtags can increase your chances of reaching a wider audience.

Predicting Future Trending Hashtags

Predicting future trending hashtags involves understanding current social media trends and audience interests. Stay informed about global events, pop culture, and emerging TikTok creators. By anticipating what’s next, you can position your brand to be at the forefront of new trends, gaining a competitive edge.

As far as takeaways go, using trending hashtags via TikTok’s Trend Discovery is a strategic move for small businesses aiming to maximize their visibility and engagement. It’s about embracing the trends while remaining authentic and relevant.

With careful observation and creative execution, the potential for growth on this dynamic platform is immense!

Image: Depositphotos

This article, "Top TikTok Hashtags and Where to Find More" was first published on Small Business Trends