The Spend, Spend, Spend Strategy Behind Temu's Rapid Ascent in America
The China-backed company’s rise as one of America’s most popular places to shop is powered by its ultracheap goods and billions of dollars of advertising, including in this Sunday’s Super Bowl.
The China-backed company’s rise as one of America’s most popular places to shop is powered by its ultracheap goods and billions of dollars of advertising, including in this Sunday’s Super Bowl.
