Biotech Venture Firm Pitches Startups on Billboards

With startup investment sputtering and many entrepreneurs scrounging for cash, it would seem the last thing a venture-capital firm would need to do is advertise. But that is what biotechnology investor Curie.Bio is doing.

With startup investment sputtering and many entrepreneurs scrounging for cash, it would seem the last thing a venture-capital firm would need to do is advertise. But that is what biotechnology investor Curie.Bio is doing.