Success by every measure: how can podcasts drive brand outcomes?
In a session led by Spotify, panellists from Channel 4, Monzo, MandM Direct and Haleon share their podcast advertising approach, from how they choose the right ad format to the tools they use to measure overall campaign success.
In a session led by Spotify, panellists from Channel 4, Monzo, MandM Direct and Haleon share their podcast advertising approach, from how they choose the right ad format to the tools they use to measure overall campaign success.
