Google Joins Steering Group to Help Identify AI-Generated Content

Google is the latest firm joining the Coalition for Content Provenance Authenticity (C2PA), a group that includes agency Publicis Groupe, the BBC, Adobe and Microsoft, which aims to identify artificial-intelligence-generated digital content, among other efforts. The proliferation of AI-generated content is on the rise, contributing to the spread of misinformation, making watermarking AI content more...

Google Joins Steering Group to Help Identify AI-Generated Content
Google is the latest firm joining the Coalition for Content Provenance Authenticity (C2PA), a group that includes agency Publicis Groupe, the BBC, Adobe and Microsoft, which aims to identify artificial-intelligence-generated digital content, among other efforts. The proliferation of AI-generated content is on the rise, contributing to the spread of misinformation, making watermarking AI content more...